CaroMont Health is non-profit, public hospital system in Gastonia, NC. Chris Waldrop and I developed the "70 Years of Care" branding system to help them celebrate their 70th anniversary. The campaign takes on a celebratory, yet dignified look with bold type and subtle ribbon accents.The simple 2-color palette draws focus to the black and white photos which were all hand-selected from old CaroMont yearbooks and newspaper clippings.
I was responsible for the design and production of the following pieces including: a 68-page community report, campus banners, newspaper inserts, an 8-poster series and web banners.
Role: Graphic Designer, Created at Ferebee Lane.